WordPress Development That Keeps Your Site Fast, Clean, and Easy to Run.
WordPress isn’t the problem. Poor builds are. We design and develop WordPress sites for ecommerce and local service businesses that need reliable publishing, strong performance, and pages that convert, without plugin chaos or fragile themes.
The Problem
WordPress breaks quietly.
Not in one big crash. In small daily friction:
Marketing cannot publish without a developer.
Pages get heavier every month.
Forms and tracking stop working after one update.
The site looks fine, but conversions slip.
If your team does not trust the CMS, they stop using it properly. And growth slows down.
What We Build
We do design + development execution. Built for shipping. Built for scale.
New WordPress Website Builds
For new brands, new service lines, and rebuilds that need a clean foundation.
- Full site builds with clear page structure
- Conversion-first layouts for key pages
- Mobile-first development
- Clean implementation that does not collapse as content grows
WordPress Redesigns and Rebuilds
When the site has history, tech debt, and performance drag.
- UX and layout cleanup without breaking your content workflows
- Template and page structure rebuilds
- Navigation and funnel clarity improvements
- Refactors that reduce friction across key journeys
Custom Themes and Layout Execution
When you need control and consistency.
- Custom theme development aligned to your brand
- Custom sections and components
- Performance-safe customization
- Built so teams can keep shipping without breaking the site
If your team requires Elementor, we work with Elementor. If you want a cleaner build with
less bloat, we build that too.
WooCommerce Development
For ecommerce sites that need more than a basic store.
WooCommerce store build and configuration
- Product and collection structure
- Checkout flow improvements
- Subscription setups when required
- Landing pages for campaigns and promotions
Landing Pages for Campaigns
Fast builds that support performance marketing and launches.
- Conversion-focused page structure
- Reusable sections for future campaigns
- Clean tracking readiness with GA4 and GTM
Speed and Core Web Vitals Optimization
Speed is not a nice-to-have. It is revenue protection.
- Asset and script cleanup
- Performance-safe plugin approach
- Core Web Vitals improvements
- Stability under traffic spikes
Technical SEO Fixes Inside WordPress
We do the technical basics that keep pages indexable and healthy.
- Redirects and indexability fixes
- Schema implementation when required
- On-page technical hygiene
We do not sell SEO strategy on this page. This is execution inside WordPress.
Headless WordPress
If your stack needs it, we can build WordPress as the CMS with a frontend like Next.js.
Only when it fits your use case.
How We Start
Step 1: Discovery and Site Review
We start with a short call to understand the goal, the pages/features required, and what “success” looks like. If you have an existing site, we review the current setup, theme/plugins, performance, and any friction points your team is facing.
Step 2: Scope and Timeline Lock
We share a clear scope of work with milestones, delivery timeline, and handover date. No vague estimates. You know what’s included, what’s not, and when it ships.
Step 3: Design → Build → Feedback Loop
We create the designs in Figma and share them for approval. Once designs are approved, development starts. You review the build, we refine based on feedback, and we keep iterating until it matches the approved scope.
Step 4: UAT and Handover
We submit the site for UAT, fix final issues, and hand over the project with the agreed documentation and access details.
Step 4: Post-Launch Support
After launch, we can support ad-hoc requests and ongoing updates under an annual maintenance plan, based on what you choose.
Golden Hours: We overlap with EST to keep feedback cycles short and unblock work in real time.
Why Teams Choose Arista
- Built for execution: We ship pages, templates, and improvements on schedule.
- Clean builds: Less bloat, fewer surprises, better long-term stability.
- Conversion-aware: UX and performance decisions are tied to customer behavior.
- Fits your stack: Elementor if you need it. Headless if you need it. Clean custom builds if you want it.
- US time overlap: Faster reviews. Fewer delays. Clear handoffs.
Tools We Use
We work inside the tools most teams already use.
- Analytics and tracking: GA4, GTM, Search Console
- Performance and stability: Cloudflare
- SEO hygiene inside WordPress: Yoast SEO
- Ecommerce: WooCommerce
Case Studies
We Engineer Projects For Superior Performance
We Engineer Projects For Superior Performance
We Engineer Projects For Superior Performance
We Engineer Projects For Superior Performance
We Engineer Projects For Superior Performance