Case Study
How Haloluxe Scaled Amazon Sales by 387% with Arista Systems
Tools/Software Used:
- ChatGPT
- Shopify
- Gorgias
The Challenge?
Haloluxe had no prior Amazon account, and everything needed to be set up from scratch, including Seller Central verification and trademark registration for Brand Registry. Their product catalog was large but unstructured, making listing and optimization difficult. As a new account, the brand also faced the typical challenges of low visibility, limited sales, and establishing credibility on the platform.
Our Solution
To establish Haloluxe on Amazon, Arista Systems set up and verified the Seller Central account, secured Brand Registry access, and organized the product catalog. We created SEO-friendly listings with branded images, developed a Brand Story and Amazon Storefront, and launched targeted PPC campaigns to drive visibility and sales. Product variations, bundles, and multipacks were structured for easier shopping, and weekly monitoring and performance reviews ensured the account remained healthy and continued to grow.
The Result
Although the account was created in July 2023, active selling began in January 2024:
- 2024: $830 revenue from 23 units sold
- 2025 (Jan–June): $4,048 revenue from 130 units sold
This represents a 387% increase in revenue and a 465% increase in units sold, showing steady growth year over year..
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